Microsoft Dynamics 365 Marketing
Expand your sales opportunities with Microsoft Dynamics 365 Marketing
Personalise and automate your email marketing to engage your customers and increase sales.
Microsoft Dynamics 365 for Marketing enables you to make smarter decisions to plan and track innovative marketing campaigns. Move beyond basic marketing activity and maximise your return on investment with data driven decision making and marketing automation.
Microsoft Dynamics 365 Marketing Consultancy
SI ICT’s team of specialist Microsoft Dynamics 365 Consultants have a proven track record of tailoring and implementing Microsoft Dynamics 365 for Marketing across many different verticals.
It empowers users with tools to automate and revolutionise marketing processes to help businesses turn prospective clients into business relationships. This bundle of applications are perfectly suited to help boost marketing department performance and help strengthen the relationship with Sales teams. Built on the new Unified Interface, Dynamics 365 Marketing helps agents design campaigns, communicate with clients, extend outreach, and plan and promote marketing events.
Benefits of Microsoft Dynamics 365 Marketing
Generate more leads
Run campaigns across multiple channels at once, and deliver personalised experiences to boost conversions
Increase conversion
Close more deals, track your leads throughout their buyer journey and increase your productivity and team performance
Make smart decisions
Get marketing insights that align with priorities, and quickly gather research to better understand your customers
Boost performance
Increase the ROI of your marketing effort using marketing automation and user friendly, intuitive tools and features
Design and Deliver Email Marketing Campaigns
The intuitive email message feature with a drag and drop content designer makes creating powerful campaigns simple and quick. Marketing comes with pre-built templates which simplify the process even further and ensure that all emails look consistent and professional.
Quickly generate landing pages
With Dynamics 365 Marketing, users can quickly create effective marketing pages, working from templates with the same drag-and-drop creator as with email campaigns. The landing pages you create will track client behaviour to provide useful data on prospective customers and trends.
Benefits of Dynamics 365 Marketing
The Unified Interface means that the Microsoft Dynamics Marketing application works seamlessly on any device.
It is intuitive to use and makes designing and managing complex campaigns simple.
Compliance and Privacy
Built-in international, national and local privacy features ensure that your business is GDPR compliant and accessible.
Professional Design
The design capabilities are simple to use and create professional, unified campaigns in just a few clicks.
Analytics Features
Inbuilt analysis allow users to track the success of their campaigns and customer trends – this improves future campaigns and maximises effectiveness.
Automate customer journeys and improve communications
The customer journey tools enable you to create multi-step multichannel marketing campaigns. These journeys can be formed of a pipeline of emails, responses, workflows and more. You can place triggers into the pipeline so that depending on the actions of clients, they are sent down different paths. On top of this, these campaigns can be specially designed for segments (defined groups of people) making them even more effective.
Promote, Manage and Analyse Events
The event management feature manages all the stress of arranging, managing, executing and following up on events and webinars. Marketing includes tools for planning and budgeting, publication, attendance, broadcasting and even ROI calculations.
Closely manage and track sales leads
Several lead-management features help marketers to generate leads across multiple channels. Once leads have been identified, marketers can apply Sales Insights and implement automated customer journeys to nurture these leads with personalised, perfectly timed experiences. Leads can be automatically scored on the basis of demographics or regency, frequency and monetary-value rules which you can set and then determine which leads should be prioritised by sellers.
Evaluate Marketing Performance
With the insights provided by Marketing you can evaluate the success of each of your campaigns. With demand-generation dashboards, charts and widgets for lead scores, lead progression and conversion rates, analysis is very straightforward. The analysis can be used to highlight successful campaigns, identify at-risk deals and improve future designs.
Dynamics 365 Marketing Integrations
Dynamics 365 Sales
The most important integration of Dynamics 365 Marketing is with Dynamics 365 Sales. The information and advice from Marketing is seamlessly streamlined with Sales so that the two teams can work together and collaborate efficiently.
Customer Insights
The Dynamics 365 Customer Insights integration can provide invaluable analytics that can influence the design of marketing campaigns.
LinkedIn Sales Navigator
The connector for LinkedIn lead generation forms can automatically sync leads captured on LinkedIn with your organisation so that they are immediately ready for the marketing and sales team to start nurturing them.
Transformation Journey
Understand
During our initial meeting, we’ll understand in some detail how your organisation operates and apply that knowledge to propose a Dynamics 365 Marketing solution to accommodates future business aspirations and resolve the main pain points. We will also discuss the licensing options.
Build
We will produce a functional specification document alongside a project plan and technical specification that clearly defines the solution’s deliverables. Working in close collaboration with your internal team from the start, we’ll then build your tailored Dynamics 365 Marketing solution.
Transform
Once live, your fully customised Dynamics 365 Marketing platform will digitally transform your business
Dynamics 365 Application Stack
The complete solution to manage customer relationships, close deals and boost sales revenue.
A powerful business application that uses in built intelligence to enable businesses deliver faster, personalised support to their customers
Move beyond basic marketing activity and maximise your return on investment with data driven decision making and marketing automation.
The complete management solution for your field sales and service teams enabling you to drastically improve performance levels by using intelligent scheduling, enhanced transparency, remote asset monitoring and billing management
Data driven insight to improve your financials and operations with Dynamics 365 Finance and Operations.
Deliver profitable projects on time and within budget whilst building strong customer relationships
Attract the right people, and retain and grow them. Track performance, optimise workforce costs and take care of employees
Forecast future business plans using Power BI and Data Analysis with Microsoft Dynamics 365 Customer Insights